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Book Marketing: Reach More Readers Through Guest Posting – by Nina Dafe…

Chris The Story Reading Ape's Blog

on The Creative Penn:

If you took the decision to become an authorpreneur and write a non-fiction book, it’s more than likely because you realize that they are a great way to:

  • Position yourself as an expert in your field
  • Increase your authority and credibility
  • Give you a larger platform to share your influence, thought leadership and message
  • Increase your followers, subscribers and fanbase
  • Expose you to your ideal clients – keeping you booked, busy and making bank.

However, none of this is possible if nobody knows that it (or you) exist! The truth is, “if you build it they will come” is only true in Hollywood. A literal field of dreams, if you will.

If you want to create more impact and ultimately sell more books, you will need to attract more attention to you and your brand. This means becoming more visible through networking, PR and marketing.

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About The Owl Lady

Viv Drewa is a Michigan native who has enjoyed reading and writing since 1963. Though she studied medicinal chemistry at the University of Michigan, her passion has always been writing. She had been awarded third place for her nonfiction short story about her grandfather's escape from Poland. Later, she rewrote this story and was published in the "Polish American Journal" as "From the Pages of Grandfather's Life" and has republished it on Amazon.com as a short story. Viv took creative and journalism courses to help in her transition to fulfill her dream of becoming a writer. She worked as an intern for Port Huron's 'The Times Herald", and also wrote, edited and did the layout or the Blue Water Multiple Sclerosis newsletter "Thumb Prints." She also has a business promoting authors. Owl and Pussycat Book Promotions. Viv, her husband Bob and their cat Princess, live in Fort Gratiot, Michigan.

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