The short answer is that without good, bad and indifferent reviews, books simply don’t sell, doubly so these days since the concept of the electronic book became reality.
Not too many decades ago, before the coming of the internet, when books were written by a handful of establishment writers under contract to traditional publishing houses, reviews were the domain of a few individuals employed by newspapers like the New York Times and leading magazines such as Time. They were often critical, sometimes praiseworthy, but never vicious like the one star variety most writers are subjected to today.
How times have changed. These days literally anyone can write a review for any book they find on any given internet book site. There lies the problem. No matter whether you are an Indie, or under contract to a publisher, we are all equally at risk of being attacked by a vocal minority…
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Viv Drewa - The Owl Lady 