2 Comments

How to Be a Book Marketing Strategist: The Ultimate Book Marketing Guide

Bette A. Stevens's avatarBette A. Stevens, Maine Author

Guest post by Jill Bennett

Why should you be a book marketer when you can be a book marketing strategist? A marketing strategist:

  • Analyzes data, trends and projections
  • Researches the targeted group of consumers
  • Works with people or teams
  • Figures out the best way to generate sales

A degree in marketing isn’t necessary to be a strategist, but it can help you develop and practice skills, learn essential marketing principles, and understand how to apply these principles to drive sales. But you can also acquire these skills from self-teaching. This guide will help you become an autodidact marketing expert.

1. Sales funnels

Sales Funnell

Read a lot of marketing books and you will encounter this word a lot. A sales funnel refers to the purchasing process customers go through, from awareness to interest to purchase. Imagine a funnel—that conical utensil you use to pour liquids into small-mouthed containers. Now, imagine that…

View original post 619 more words

About The Owl Lady

Unknown's avatar
Viv Drewa is a Michigan native who has enjoyed reading and writing since 1963. Though she studied medicinal chemistry at the University of Michigan, her passion has always been writing. She had been awarded third place for her nonfiction short story about her grandfather's escape from Poland. Later, she rewrote this story and was published in the "Polish American Journal" as "From the Pages of Grandfather's Life" and has republished it on Amazon.com as a short story. Viv took creative and journalism courses to help in her transition to fulfill her dream of becoming a writer. She worked as an intern for Port Huron's 'The Times Herald", and also wrote, edited and did the layout or the Blue Water Multiple Sclerosis newsletter "Thumb Prints." She also has a business promoting authors. Owl and Pussycat Book Promotions. Viv, her husband Bob and their cat Princess, live in Port Huron, Michigan.

2 comments on “How to Be a Book Marketing Strategist: The Ultimate Book Marketing Guide

  1. Hi, Viv. Thanks so much for the reblog. Have an awesome week, my friend! ❤

    Liked by 1 person

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

J.M. NORTHUP

Writer, Editor, & Book Reviewer/Blogger

Judy Mastrangelo

Artist & Author

K.M. Allan

Writing Advice from a YA Author Powered by Chocolate and Green Tea

Cassie Loves Covers

Yes, I Judge Books By Their Covers

Just Can't Help Writing

A blog about the hard work of writing

Fiction is Food

Existing in a Different World

Author D.L. Finn

Embrace your inner child by reading a good book!

Book Editing

Professional book editing for fiction and nonfiction writers

barsetshirediaries

A site for the Barsetshire Diaries Books and others

Touch My Spine Book Reviews

☆📚~A Magickal Book-Blog Featuring A Free-Spirited & Custom Made Bibliophile ~🔮