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What Happens When We Judge a Book by Its Cover?

Kristen Twardowski's avatarKristen Twardowski

Neverwhere and Enclave Rankings.PNG

People usually respond in one of two ways to the phenomenon of judging a book by its cover; they mourn man’s shallowness, or they consider a book’s marketing potential. But how much does the look of a book matter? How do people feel about book covers? And how do those feelings relate to the scores that books receive on review sites like Goodreads? Several digital technology people went on a mission to find out.

A year and a half ago Dean Casalena and Nate Gagnon launched Judgey, an online game that let people rank book covers. The covers used were all modern editions of books, and all (or nearly all) of them were released by a major publishing house. The covers chosen did not belong to a single genre. Books by Ernest Hemingway and Harper Lee appeared alongside Twilight and The Hunger Games. Ultimately players of Judgey evaluated over 3 million…

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About The Owl Lady

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Viv Drewa is a Michigan native who has enjoyed reading and writing since 1963. Though she studied medicinal chemistry at the University of Michigan, her passion has always been writing. She had been awarded third place for her nonfiction short story about her grandfather's escape from Poland. Later, she rewrote this story and was published in the "Polish American Journal" as "From the Pages of Grandfather's Life" and has republished it on Amazon.com as a short story. Viv took creative and journalism courses to help in her transition to fulfill her dream of becoming a writer. She worked as an intern for Port Huron's 'The Times Herald", and also wrote, edited and did the layout or the Blue Water Multiple Sclerosis newsletter "Thumb Prints." She also has a business promoting authors. Owl and Pussycat Book Promotions. Viv, her husband Bob and their cat Princess, live in Port Huron, Michigan.

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