Tag Archive | On Message by Zach Friend Review
An Interview With Zach Friend, Author of “On Message: How a Compelling Narrative Will Make Your Organization Succeed”
Originally posted on readers+writers journal:
Top Political Spokesperson on Using Narrative-Based Messaging in Any Organization Zach Friend is a policy, public affairs and communications expert who has worked for Barack Obama and John Kerry’s presidential campaigns, the White House Council of Economic Advisers, the U.S. Senate, Congressman Sam Farr and the Democratic National Committee (DNC).…
“On Message: How a Compelling Narrative Will Make Your Organization Succeed” by Zach Friend
Originally posted on readers+writers journal:
Former Obama Spokesperson Teaches Communication for Business Zach Friend’s “On Message: How a Compelling Narrative Will Make Your Organization Succeed” is a comprehensive and systematic guide to communicating that provides both an overview of why a cohesive narrative is the best way to get your point across and a blueprint…