Tag Archive | self publishing amazon
Marketing Books with QR Codes
Originally posted on chrismcmullen:
QR Codes Why should you care about them? Three good reasons: Humans are more likely to pursue an option that allows them to be lazy. Extra work deters sales. People can easily make mistakes when typing a website address. Typos cost sales. Many of your potential customers are into the latest…
$%@# Page Numbers in Microsoft Word 2010
Originally posted on chrismcmullen:
? Introduction I would apologize for the foul language, except that this expresses exactly how most authors feel when they first attempt to format page numbers in a Microsoft Word document. There are several problems that one must solve when numbering pages in Word, and this can be the source of…
Eradicate Negativity: Your Marketing Depends on It
Originally posted on chrismcmullen:
Negative vs. Positive Reading should be a positive experience, right? You want to create a positive shopping experience and a positive reading experience. And writing is a positive experience, right? (If not, why on earth are you doing it?) So should publishing and marketing be positive. But not everything and everyone…
Most Valuable Marketing Tools for Self-Published Authors
Originally posted on chrismcmullen:
1 Word of Mouth What it can do for you: It can generate sales even when you’ve had a couple of recent unfavorable reviews. What a reader’s buddy tells them about your book carries more weight than what some random stranger writes on your Amazon product page. It doesn’t rely on…