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Wattpad: A Powerful Tool for Book Marketing

Kobo Writing Life

By Linda Poitevin

If you’re a writer and you haven’t yet heard of Wattpad (or you’ve heard of it but dismissed it), you’re not alone…and you may be missing out on a fantastic marketing opportunity.

What is this weirdly named Wattpad? Essentially it’s a social media platform for readers and writers. Based in Toronto, Canada, it began in 2009 and currently has 35 million users spanning the globe. Writers share their stories for free, and readers can vote for those stories and/or leave comments and feedback. The platform is hugely popular with the young adult and fanfic crowd, but its reach is growing rapidly, and such heavyweights as Margaret Atwood and bestsellers Scott Westerfeld, Julie Kenner, Colleen Hoover and others are now offering their works there.

Sounds like a pretty legit platform now, right? That’s what I thought, too…and why I embarked on my Great Wattpad Experiment.

At…

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About The Owl Lady

Viv Drewa is a Michigan native who has enjoyed reading and writing since 1963. Though she studied medicinal chemistry at the University of Michigan, her passion has always been writing. She had been awarded third place for her nonfiction short story about her grandfather's escape from Poland. Later, she rewrote this story and was published in the "Polish American Journal" as "From the Pages of Grandfather's Life" and has republished it on Amazon.com as a short story. Viv took creative and journalism courses to help in her transition to fulfill her dream of becoming a writer. She worked as an intern for Port Huron's 'The Times Herald", and also wrote, edited and did the layout or the Blue Water Multiple Sclerosis newsletter "Thumb Prints." She also has a business promoting authors. Owl and Pussycat Book Promotions. Viv, her husband Bob and their cat Princess, live in Fort Gratiot, Michigan.

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