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B is for Brand!

Karen Dowdall

I came across this great article on Writer’s Digest, entitled Alpha-Blog Soup, by Gabriela Pereira, published this month and can be found Writer’s Digest on:  https://www.writersdigestshop.com/writer-s-digest-magazine-may-june-2-wd0618

I was totally engaged with the content. It appears there are levels to conquer before I can reach B for Brand! Great article, I thought. “But, I don’t have a brand!” I said aloud. I am a mix-match of a bit of everything,

Starting with A for Audience. Audience? I was hoping for everyone. It turns out my posts are meaningless without a Brand? So, 4 years of meaningless?  Well, I am not one to give up on having a Brand!

Now, taking my lessons from the author, I must find out the following:

  1. What themes come across in my novels?
  2. What emotions do my stories evoke?
  3. Why would readers want to read my novels in the first place?

I am told…

View original post 597 more words

About The Owl Lady

Viv Drewa is a Michigan native who has enjoyed reading and writing since 1963. Though she studied medicinal chemistry at the University of Michigan, her passion has always been writing. She had been awarded third place for her nonfiction short story about her grandfather's escape from Poland. Later, she rewrote this story and was published in the "Polish American Journal" as "From the Pages of Grandfather's Life" and has republished it on Amazon.com as a short story. Viv took creative and journalism courses to help in her transition to fulfill her dream of becoming a writer. She worked as an intern for Port Huron's 'The Times Herald", and also wrote, edited and did the layout or the Blue Water Multiple Sclerosis newsletter "Thumb Prints." She also has a business promoting authors. Owl and Pussycat Book Promotions. Viv, her husband Bob and their cat Princess, live in Fort Gratiot, Michigan.

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