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4 Simple Marketing Strategies for Promoting Your Book

Nicholas C. Rossis

This blog tends to offer rather advanced book marketing tips. Sometimes, though, I forget that there are a lot of authors who may be overwhelmed by posts about ROI, essential ad metrics, KENP counts, and AcOS. 

So, here is a guest post by Elaine Bennett, a marketing specialist-turned blogger, currently writing for Bizzmark Blog. It is aimed at anyone wishing to take a step back from the grittier details of book marketing and look at the big picture. 

4 Simple Marketing Strategies for Promoting Your Book

Book Marketing Strategies | From the blog of Nicholas C. Rossis, author of science fiction, the Pearseus epic fantasy series and children's book Source: Unsplash

What is the point of writing your book if nobody reads it? Chances are you’ve heard this line before.

But it’s true. Especially today when everyone seems to be writing and trying to get published or self-published.

In order to get your book in front of readers, you will need to use the power of book marketing. Think of it as a…

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About The Owl Lady

Viv Drewa is a Michigan native who has enjoyed reading and writing since 1963. Though she studied medicinal chemistry at the University of Michigan, her passion has always been writing. She had been awarded third place for her nonfiction short story about her grandfather's escape from Poland. Later, she rewrote this story and was published in the "Polish American Journal" as "From the Pages of Grandfather's Life" and has republished it on Amazon.com as a short story. Viv took creative and journalism courses to help in her transition to fulfill her dream of becoming a writer. She worked as an intern for Port Huron's 'The Times Herald", and also wrote, edited and did the layout or the Blue Water Multiple Sclerosis newsletter "Thumb Prints." She also has a business promoting authors. Owl and Pussycat Book Promotions. Viv, her husband Bob and their cat Princess, live in Fort Gratiot, Michigan.

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