on Build Book Buzz:
There’s already a chill in the air here in Western New York as fall approaches. As we say goodbye to summer and look ahead to cooler months, let’s think about how you can banish the weather blues by having a little fun with your book promotion.
October offers more than a few quirky, unexpected, and downright wacky holidays and occasions that you can take advantage of to bring attention to your book. (Looking for something with gravitas? You won’t find it here.)
It’s also National Popcorn Popping Month and National Sarcastic Awareness Month. A bounty of riches! (Hmm . . . was that sarcasm?)