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4 steps to writing your Amazon book blurb – notes from #20BooksLondon

deborahjay

Sharing a bit more of what I learned at 20BooksLondon, here is a resume of the notes I took on blurb writing.

Now I’m fairly confident about my blurb writing ability, but I’m very aware in this industry things change – what works this week doesn’t next (especially in marketing), so any of the latest nuggets are likely to be helpful. And of course, you can always ignore advice if you don’t feel it’s right for you.

There is a lot of conflicting advice about blurbs out there (ask questions/don’t ask questions, long/ short, share quotes from reviews/don’t share etc.), but what you should always remember is, a blurb is NOT a synopsis of your book – it is a tool to sell your book.

Always do a bit of research first and check out the blurbs of the most successful books in your genre, because, you know, always copy…

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About The Owl Lady

Viv Drewa is a Michigan native who has enjoyed reading and writing since 1963. Though she studied medicinal chemistry at the University of Michigan, her passion has always been writing. She had been awarded third place for her nonfiction short story about her grandfather's escape from Poland. Later, she rewrote this story and was published in the "Polish American Journal" as "From the Pages of Grandfather's Life" and has republished it on Amazon.com as a short story. Viv took creative and journalism courses to help in her transition to fulfill her dream of becoming a writer. She worked as an intern for Port Huron's 'The Times Herald", and also wrote, edited and did the layout or the Blue Water Multiple Sclerosis newsletter "Thumb Prints." She also has a business promoting authors. Owl and Pussycat Book Promotions. Viv, her husband Bob and their cat Princess, live in Fort Gratiot, Michigan.

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