I’ve received quite a few inquiries regarding the new European Union privacy legislation known as GDPR (General Data Protection Regulation). GDPR comes into effect on May 25, 2018. This regulation initially impacts European Union member countries and aims to protect people from companies selling personal data. To do this, it regulates the use of people’s personal data online and aims at ensuring that every business storing an individual’s personal information has their prior consent. Furthermore, people have the right to know which data is stored and to ask for their removal.
Does That Affect My Newsletter?
The first question in most authors’ minds is: how does this affect my newsletter? There are four points to remember here:
First of all, if you’re in the US contacting solely Americans, you’re covered by the CAN-SPAM regulation; not GDPR. However, if you’re also addressing Europeans, you must enforce GDPR. In other words, the…
View original post 873 more words