Especially around the holidays, take a moment and tweak your keywords/keyword strings in Amazon. Maybe you can’t incorporate any holiday – or Christmas-specific keywords, but tweak the keywords during the holidays and find the strongest ones for your market. Oftentimes searches that include “gifts for…” ramp up in popularity around this time.
Amazon Keyword Strings That Pull in More Buyers
You might be surprised by how often Amazon keywords associated with a particular book are weak, or at least lack the strength for optimal performance. Using keyword strings correctly, you can draw potential readers to your topic and ultimately sell more books.
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